Land’s End has a special campaign they call FeelGood where for every FeelGood sweater you buy, they will donate their FeelGood yarn to One Heart Foundation’s Warming Families, a nationwide charity that knits clothing for the homeless.
If you are blogger, please pass this information along, Land’s End is offering up some prizes if you help spread the word, plus for each blog post published they are donating a cone of FeelGood yarn to the charity as well. With the cooler weather coming, this is such a worthy cause.
Lands’ End FeelGood Donations, Twitter Party and Contest
We are kicking off the Lands’ End FeelGood campaign! This initiative is a terrific way to shop and feel good about giving to homeless individuals and families across the country. For every Lands’ End FeelGood sweater purchased, the company will donate signature FeelGood yarn to One Heart Foundation’s Warming Families, a nationwide knitting charity. Lands’ End expects to donate thousands of pounds of yarn to the charity where volunteers plan to knit up to 25,000 hats and other items to warm the homeless and displaced.
How You Can Help
Help us spread the word about the campaign and the FeelGood collection. For every blog post about the campaign from now until September 16th, we will donate a cone of FeelGood yarn to volunteer knitters at Warming Families. One cone of FeelGood yarn is enough to make 28 hats to be donated to homeless individuals in communities across the country.
Campaign Post – In you post, please include information about the FeelGood campaign www.landsend.com/feelgood as well as about the upcoming Twitter Party (see below).
Embed Video – We’ve also created a knitting “how to” video you can embed featuring Vickie Howell, best-selling craft author and host of TV’s Knitty Gritty. It can be found on the Lands’ End YouTube channel here: http://www.youtube.com/user/LandsEndvideo.
Send a Link – Once your post is complete, please send a copy to TwitterParty@landsend.com. We will update everyone on how many cones of yarn were contributed as a result of your efforts at the FeelGood Twitter Party on September 16th.
Your Chance to Win
When you send your post to TwitterParty@landsend.com you will automatically be entered for a chance to win the FeelGood collection including two sweaters and coordinating accessories (valued at $200). Three winners will be chosen at random and contacted on September 17th.
Upcoming FeelGood Twitter Party
Join Lands’ End and Vickie Howell, host of TV’s Knitty Gritty, for a Twitter Party to celebrate the kick-off the FeelGood Campaign! The party will feature more than 20 fun giveaways ranging from the FeelGood sweater and Vickie Howell’s books to Lands’ End gift cards and FeelGood yarn.
Lands’ End FeelGood Twitter Party
Date: Wednesday, September 16th
Time: 7:00 p.m. until 9:00 p.m. CST
Thanks in advance for your support of this exciting initiative. Together, we hope to truly make a difference this winter.